Case Study / Ecommerce
Ecommerce Email & Retention Program
Sample Project Format — an illustrative example of how we structure an engagement and the metrics we track.
The Challenge
An online retailer acquired customers profitably but left repeat revenue on the table with no lifecycle email in place.
Our Approach
We built welcome, browse, cart, and post-purchase automation, segmented the list by behavior, and tied campaigns to revenue reporting.
Illustrative Results
What a successful engagement can look like.
Performance Trend
Conversion Funnel
Impressions
100%
Clicks
42%
Leads
11%
Qualified
6%
Customers
3%
Email Revenue
+3.4x
Repeat Purchase Rate
+28%
List Engagement
+41%
Sample Project Format — illustrative metrics, not guaranteed outcomes.